Traffic to a few of your posts. No, it's nothing major, but it grows with every new post you publish, and you can see Google becoming a major source of traffic for you in the future.
How I Got Blacklisted by Google.
While raking in a few hundred visitors per day, and the next, my site was just gone, One day, I was on the first page for the term real estate investment.
Search steady stream traffic stopped. Completely. Generally, while knowing what I know now, Know what, I totally deserved it, at the time, I'm almost sure I felt like a mugging victim. Therefore, google erased all that effort in a heartbeat.
It was probably because I was paying guys in the Philippines to submit my site to a bunch of shoddy link directories, Well, To be honest I can't know for sure. They're much more punitive. You can still see your search engine results drop overnight if you do something wrong, potentially by dozens of pages, even if you don't make a big enough mistake to get yourself blacklisted.
Almost without fail, the links are from spammy, disreputable sites and social networking accounts.
Getting a link from them is kind of like going to a job interview with a letter of recommendation from a well known crack dealer. It hurts you, not helps you. It doesn't matter how smart they are. a few of these companies claim they'll never be found out by Google, because spammy all links are pointing to an intermediary page, creating a link wheel or link pyramid. Keep reading! Supposedly, that's supposed to protect you.
The Truth about How Google Works.
It might even work… for a while. And now here is the question. The problem is, remember how I said Google is always evolving, right? They are guaranteed to catch you at some point in the future, even if they don't catch you today. They always have. Therefore, they were an essential piece of any campaign to launch a new site, once upon a time. For instance, you could submit your blog to DMOZ.
Sin #Buying Links.
Google looks at the web as consisting of neighborhoods.
Authority sites, you're part of a good neighborhood, if your blog is frequently mentioned next to trusted. Additionally, you're part of a bad neighborhood, So if all your links come from pages linking to thousands of junky sites. That's not to imply all link directories are bad. Now pay attention please. If you're submitting your blog to a highly targeted directory that's reviewed by an actual human being to be sure sites all listed are 'topnotch', you might still get some benefit from it, because you're surrounded by other valuable sites.
Whenever making small adjustments to the wording, andtherefore after that, consequently submit those versions to different websites that collect free articles in exchange for a link back to your website, It was all the rage back around The idea is you could write an article, spin multiple versions of it. Well, the reason article marketing was so popular is you could take one of your blog posts, spin it into five different variations, and get a few dozen links back to the post. Whenever meaning no duplicate content penalty, Google would see the different variations as totally unique articles.
Over the years though, their algorithm has gotten better and better at sniffing out articles with small variations.
Because Google recognizes them for what they are, articles that used to rank for years are now plummeting. That's not to imply writing for other sites is a bad idea. Of course, guest blogging, particularly, is the most effective ways of building a popular blog. That's because you're writing good articles for trusted site, surrounded by dozens of other authorities.
Sin #Joining the Wrong Link Directories.
Article marketing, actually, is all about making an attempt to fool Google by duplicating content for suspicious sites filled with articles written by nobodies. You're guilty by association, once again. Eventually, keyword stuffing means using a keyword over and over again in your content in the hopes that it'll get you a better ranking, if you're unfamiliar with the term. As a result, let us say you want to rank for chocolate chip cookies. Yes, that's right! This is what keyword stuffing would look like.
Whenever using the keyword chocolate chip cookies dozens or even hundreds of times, The whole article blog post would continue like that.
Never mind the language is so unnatural it's almost unreadable. It's optimized, baby! Keyword density is only a tiny part of Google's algorithm. Notice, from what I've seen, By the way I would guess it's less than 5,. Next to the more important factors like domain authority and trusted links, it's almost completely irrelevant.
Google's top concern is the user experience. Noone will want to read them, and everyone will stop using Google to search the web, I'd say if all the articles people find are stuffed with keywords. They'll never allow it, and some SEO experts believe they actively penalize it. Notice, we actually should say they don' Even if you escape totally unscathed, who do you think is going the link to content like that, is that the case? a lot a lot more information about it on this site. Nobody with any authority. Furthermore, since links are a much more important algorithm part, you're dooming yourself to get ignored forever.
Sin #Article Marketing.
Don't think about keywords really for your first year blog.
Just focus on publishing 'jaw dropping' content and getting as many links as you can. Once your blog has some authority, go back and tweak the keywords in your most popular posts without making them sound even the slightest bit unnatural. By the way, the anchor text is amid the places it looks for clues, when Google is deciding what terms to rank your pages for. That is interesting right? For example, there's a good chance the post is about funny fart jokes, Therefore if a bunch of people are linking to one of your posts with funny fart jokes as the anchor text.
Surprise, surprise, people try to game the system. While hoping it'll increase their chances of getting ranked, They build links using a lot of disreputable techniques above, and they use the terms they want to rank for as the anchor text. Generally, not everyone is going to use the exact same anchor text when they link to you. Most of the links you get might have a shorter anchor text like jokes, related phrases like made me laugh, or even just a plain URL with no anchor text in general.
Still, it's a sin that's easy to atone for.
Pop into Google Webmaster Tools and correct broken all links it gives you, once or twice a year. Generally, you might notice a small bump in some rankings of your pages. On top of this, while hoping you don't step on an invisible deathtrap and get yourself blown up, after reading all this, you might feel like you're walking across a field of landmines. You see, you probably never knew SEO gonna be so dangerous.
It doesn't have to be. For the most part, the people who get in trouble with Google are either SEO geeks who are intentionally pressing their luck or unsuspecting innocents who get advice from the wrong person. That said, and you're doing nothing more than publishing awesome content and building relationships with your readers, you're probably safe, Therefore if you know nothing about SEO. You should take it into account. In fact, that's a good mindset for all bloggers, in my opinion. At least in the beginning.
Just create content that deserves to be on the first page, promote it hell out, and wait for Google to catch up, instead of making an attempt to determine how to manipulate the Google algorithm for better rankings.
Their goal, in the end of the day, is to move the best stuff to the pile top. You see, in that respect, the real, supersecret, behindthescenes strategy for getting your blog ranked on Google first page doesn't have anything to do with link pyramids or keyword density or most of the rest of that complicated nonsense. It's just three simple steps.
Sin #Keyword Stuffing.
Google frowns on duplicate content. You should remove one of them. Establish authorship markup Google can identify you as the post author, So in case you do not want to do that post a snippet of your article in one site and link to the complete entry on the other site. Keeping my site on page one for my desired search terms is like fire fighting with a glass of water. With all that said... Trying to work out what's good what's bad takes much valuable time -time I could better used for working. Make sure you leave a comment about it in the comment form. Who needs to write articles for a company that virtually requires a 'full time' admin assistant to just keep them live and published, As for Squidoo, it's by far the worse of it's type.
It's even funny to think people are still trying this garbage.
Great advice, Jon -especially about article futility marketing. I'm quite sure I splattered them across the web via submission engines.
Jon. My domain ranking has gone down recently and after reading this I'm going to sort out my broken links right now and see if that's got anything to do with it. Although, awesome article once again Jon -this is so valuable. We see so often people striving to do grey hat stuff but with the way Google is right now it only works for such a short time then it's all change to another penguin or panda. Just think for a moment. Just a whole lot better to do it the right way from the start.
There's also tools like SEOBook Keyword Density checker that checks your page for keyword density, as far as keyword stuffing.
It's also a good practice just to review the content on your web site and see if it sounds natural. This is something you have to watch out for now when outsourcing content creation from so called website promotionoptimisationSERP optimisation content writers. Now please pay attention. In reality, keyword density was notis notain't something to be concerned with so much as having natural, written for people. It's a well-known fact that the content is unnatural, when you're concerned with keyword density. Just keep reading. Link ads don't end in a penalty when measures such like the rel=nofollow attribute are implemented to double check if all the links bring in is traffic, not PageRank, google Guidelines tell webmasters not to sell links that pass PageRank.
Here is Google's instructions regarding rel=nofollow usage http. It can be good when done with conscience and handled with the same care as we do with guest posting, as for Article Marketing. Certainly, that way, I'm almost sure I can write an interesting, original and engaging article and publish it on SelfGrowth, Squidoo or EzineArticles and it won't damage my business.
Keyword Stuffing, Unnatural Link profiles and Broken Links can cause a successful blog.
No. Publishing a guest post on multiple sites will still get you in trouble with content duplication policies at Google and at the sites themselves. Now let me tell you something. All content could be unique to be of value to both the reader, your client and the platform your publish to.
Sin #Unnatural Anchor Text.
It's important not to do silly things like buy links or have a huge backlink blast to your website. MORE importantly ain't to be dependent on only one source. Great points, though I feel that saying just create great content and wait for Google to catch up is a little misleading. Ideally you should create great content and thereforeso optimize it. Actually, even this article itself has the url /seo mistakes/ undoubtedly for SEO reasons.
If you give zero focus to SEO you are throwing away organic traffic, you can create great content.
Let's say your'e writing a rant about Coke versus Pepsi. Anyway, you could title it Cola Wars. My get Coke or Pepsi or you could title it Why Everyone Needs to Drink My Favorite Cola People search Coke against Pepsi. Did you hear about something like that before, is that the case? People search Cola Wars. You should take this seriously. Whenever exploiting loopholes ain't the answer, ignoring SEO altogether ain't a good strategy either, onlyonly searches my favorite cola or why everyone needs to… no.
Article directories were never intended for building backlinks. They were intended as ways to spread the message as wide as possible by providing good content to a wider audience. The backlinks were just a side benefit. That said, identical is true of forums. Nonetheless, blog commenting. That for a whileer useful. OptimisationSearch Engine promotionSERP optimisation ain't only one for a while as you use them as they were intended then keep on using them. Just don't be spammy about it.
Sin #Broken Links.
Your royal awesomeness, all the articles I have written in the past, that didn't get the best exposure can't be brought back to life.
Wow! On top of that, not surprised that the #1 sin is buying links. Now please pay attention. Not only it is grey hat but also it makes a blogger look cheap. Links should've been either naturally occurring or you should work your butt of writing guest posts or commenting on relevant blogs to get yours!
Feeling Worried Yet?
What do you do, is that the case? Nothing you can do. You don't want your rankings killed … noone exceptnoone except wants to die out there on the internet. Just think for a moment. Noone exceptonly else will go up against these thugs they've got the police and the government paid off. Of course not an apropos analogy Fred. Anyways, big G ain'tis notis not a gang of thugs wielding assault weapons. Now pay attention please. They are a service bureau that helps people find useful shops amongst millions of tiny, way out, difficult to find places.
And they find that clients are dissatisfied with the way they're treated by shops that do certain things, the stop telling their clients how to find those shops and shops that do the same things, when they find a shop that has falsely advertised themselves.
Google has a responsibility to give searchers what they're looking for. They need to provide a great experience. Spammy sites don't cut it for a customer. Google is quite transparent about what they want to see. They will change their algorithm every time spammers learn ways to abuse it. They do it to protect their business.
Isn't that what all businesses do when they advertise, is that the case? When you get right down to it that's no different from buying a newspaper ad or a TV commercial. Going beyond that by taking overt punitive action seems wrong, google deciding to ignore such references in their own calculations of relevance. Simply put. Felony. Long as you are not the government or police, no matter who you are, the corner convenience store analogy is 100 accurate.
You'll see that all of this ain't about SEO, or blogs or rankings or content or the majority of the stuff discussed here that's Google's smoke screen so the unknowing won't see what's going on. In reality it's about Google Advertising Profits. In 2010 their tweaks took 15 of their AdSense sites rankings out to make room for the bigger ones. Nonetheless, they saw an increase in their bottom line, and a decrease in the checks they had to send to AdSense sites. For any longer comes Penguin and other new policies like direct deposit, and another population gulp dropped off the radar Google could report a 27percent increase in the bottom line,. Did anyone else report a 27percentage increase in the bottom line, right? Furthermore, did any of you? While rising to the rankings TOP and search results, while VIOLATING EACH AND EVERY RULE Jon has outlined above, I'd say in case you look carefully, ll find their top advertiser sites running perfectly well. What's with that?
You've got to look close, and GET OVER the belief that Google is benevolent and is doing us all a favor by allowing us to search the web.
And, believing you'll be a big success if you play by today's Google rules. In the evening Google is a business, hi Fred, I can see what you're driving at. Then again, we do have choices, whether for selling ads on our sites or generating traffic. Google is still the best option for most of us.
They make good income by selling advertising. Advertisers use them because they expect a return on their investment. Searchers use Google because they expect to find relevant and meaningful results for their searches. Basically, the advertisers can't see the ROI and Google doesn't see it's profits, without the searchers. Besides, the advertisers get their ROI and Google makes a profit, Google will do everything it can to provide what it thinks the searchers want. Considering the above said. I can't comment since I've not seen them, as for the threatening letters your friends and clients receive about links from your web site. Besides, i'm no expert there. You should take this seriously. They can handle those links without having to get you to do it. Nonetheless, google has the disavow tool just for that. I'd say in case I was in the design niche and had a link from website I'd keep it and let Google do their worst.
You talked in your other comment to Brian about your AdSense dropping rather substantially after Panda/Penguin.
Did your traffic drop by that same ratio, am I correct? How much of your traffic is from Google, am I correct? Eventually, thanks for writing another excellent post. It is plain dumb to try to fool the Google algorithm. It is something that the trytogetquickrich are attracted to. Therefore, they pay BIG time. Everything else will fall into place, if people focus on their passion and not quick results. You should take this seriously. We are all in the business to earn money. Ok, and now one of the most important parts. So it's time to re evaluate goals, when that is all that matters to you.
One more thing that I heard was not have posts shorter than 300 words if you want it counted for SEO. Always use semantic keyword variations to support the primary keyword, and never use too many money keywords together! As a result, great post. Furthermore, your post was also a timely reminder to me to delve into Webmaster Tools, through which I've now discovered I'm on someone's blogroll as a freelancing authority, fab!
I lurk but wanted to add my 2 cents. Known the biggest problem with SEO is that people try to reverse engineer what success looks like. If top ranked blogs have quite a few links, they think links are the key to top ranking. It's not only Google recently, my blog was branded a malware distributor by Facebook, which was a nightmare. They use outside security vendors and simply trust what they say. It was an interesting process to try to reclaim my reputation if anyone wants to know the hidden website to visit to fix it, you can read all the details on my Forbes post about it. Have you heard about something like this before, this is the case right? EZine Articles in I haven't added anything to my account in a few years.
Take SelfGrowth. Many people have signed up to be listed in their directory. Actually, could it be helpful to be listed on an article directory that receives a high page rank and web traffic, this is the case right? Usually, and…If article directories don't work, why hasn't Google shut them down, am I correct?
Therefore if anyone can get articles listed on a certain site, thereforeso people will eventually started using it, and the value will plummet.
While getting a guest post on a popular blog is rather difficult, and it always will be, the value is much higher. BEG me to buy links, keyword stuff and somehow magically buy their way to Google top thanks to dodgy advice they've received from others.
Wine and dine your readers and eventually Google will come across with his violin to see what you're up to. Give your readers great content and show up consistently. Thanks for breaking down a wonky and sometimes confusing topic. What it comes down to is this. You will succeed, if you operate with integrity and provide good content. The search engines are important to consider but they are not everything and it simply ain'tain'twas not worth ruining your reputation to get to them top. Essentially, no one exceptnoone except is going to do business with you if you are crap, even if you are easily found through a search.
Excellent points, Jon!
Some day I'm sure we'll look back really these techniques and laugh. About 10 years ago I got a site to rank #1 in a few search engines for lots of my keywords. That said, this was in the pre Google days of Alta Vista. Certainly, they were big in search once, remember them? Normally,. HTML site was to list my keywords at the page bottom in white type on a white background. Plenty of information can be found by going on the web. LOL! By the way I know why! That's right! Should I decide to go a directory route, I'll know to carefully scrutinize the websites already listed. Thank you!
Love it or hate it, Google is the 8000 pound gorilla in the room, as you well know. Google can be seemingly unfair to individual bloggers. The great flame throwing Google dragon periodically comes out of its Silicon Valley lair, runs its latest algorithms and slays unsuspecting bloggers. Whenever having said that the way to a first page ranking is really quite simple, as you have so appropriately pointed out. Normally, it is to create exceptional content and speak directly to and in support of your blog's audience. Present your exceptional content to qualified influencers and induce them to discuss it. The process is not easy and requires a substantial amount of well thought out work. It very much worth it and highly productive.
If you avoid making any 6 combination SEO sins Jon has pointed out and focus upon producing exceptional content you can achieve that coveted first page ranking.
Don't ever attempt to game the Google system. Many try but all will ultimately fail. However, google has the resources to employ the very best talent available to doublecheck if of that. I'm sure it sounds familiar.|Doesn't it sound familiar, right?|Sounds familiar, right?|does it not? Hey, Your Royal Awesomeness, this post is pretty dead on with for any longer. Let me tell you something. Yes! I'm sure you heard about this. Geek but a Geek that has an understanding of something called balance. That said, if you feel you must, Keywords, not merely with oogle Bing as well effectively in your title posts only. So if whatsoever, To be honest I don't attempt to use my chosen ong Tail Phrase any more than one time in my post's body. With that said, i will check whether I use other key words in the post to support the title and what the post is all about in the first instance. If it works naturally and fits the formula I use for determining what constitutes a good Keyword then I use it. If nothing fits my formula than I don't lose sleep over it. Anyhow, now that I've given you my two cents worth, Great Post! Rock On! Cheers!
Only been blogging for a few months get a few hundred hits a week so this is useful to keep me focussed on good content and not the other stuff so much yet. As always excellent stuff Jon Cheers. Thanks so much for alerting us to the dangerous tactics that can get us dinged, banged or even shut down. It is those of us who are not tech savvy are easy targets for fast talking geeks who promise high rankings and big bucks by using unscrupulous SEO techniques.
Now I'm worried about the articles I posted on Ezine Articles years ago when it was popular.
Hmmm. Everything on this list is what many affiliate/internet marketing guru's teach. It's very difficult to know who you can trust sometimes when you are first learning. Oftentimes your post tells me there a few honest souls out there willing to help you out by telling the truth.
I'm convinced Google will pick up that backlink to your correlated topic page and find the backlink delivers relevant and added knowledge for the searcher and give the website a boost either with 'so called' link power or at the least… upping the authority factor for the domain itself it's my first time actually taking the advice to not worry about SEO. The way you worded it all makes the difference. Almost every post had a keyword focus, my site ain'tis notwas not even three months old yet. Search Engine Engine Optimisation in every post.
If it's good, Google will catch up, like you said.
Since I've started compiling the blogs I'll be guest posting for, By the way I know my rankings will increase soon. Thanks for writing that Fred. Consequently, used Google AdSense on it the site would fall in their search engine's rankings. No matter what I did it my AdSense site would drop like a stone. My former Mentor's once told me it was because my sites were junk in Google's eyes but I never really believed that because as soon as I removed the AdSense coding from the sites the ranking would go back up and the traffic would return. Nice to know I'm not the only one that notices these things. Thanks again! Furthermore, cheers!
I've run a clean, web, since 1987. We set up on Compuserve, Delphi and the services trying so badly to become graphical. DTP forums on those, hereafterso GEnie and Quantum. Apple invited me to help set up publishing community on eWorld… shortlived, sotherefore Quantum took that formula, launched and we set up forums there for User Groups and DTP, and in '88 they changed the name to America Online. As a result, for a while came Netscape and AltaVista and the graphical web and we were off and running. Certainly, what kills me is last year, and now continuing, we're getting calls and letters from companies we wrote articles for, and linked from our web site. You see, we get penalized for duplicate content, content much we wrote, and has been copied and replicated millions of times on the web. Top Ten Deadly Sins of Desktop Publishing … search for it. How many did you find. It's a well later it became the Top Ten Deadly Sins of Web Design in my national seminars on Web Design in the early 1990s.
Google threatens to penalize my friends rankings if they do not get their links off my site.
They say my site is bad and potentially harmful to their site. These are legitimate friends, and colleagues I've been with since LONG, LONG for any longer. Google actually doesn't know. They're only using that as an excuse to punish sites. They really do not know if you've been paid for links or not… obviously. There's no proof … tangible, defendable proof, that their rules actually work beyond hearsay. The big lie.
FIRST in the AdSense program. We didn't offer or have any other form of advertising because We were averaging 2000 per month on our AdSense so much. We're clean, no ads, no paid links, no spam, all original content, and had been established the ‘expert' in our field on the web. Besides, we were hitting the top two or three results in Google for words like Photoshop and Retouching and Graphic Design and so forth.
Web Design in national seminars through the mid1990s.
You knew your web site sucked if anything moved or blinked. Essentially, look where we are today. Sounds terrible. This is the case. Have you tried using the Google Disavow tool, is that the case? Eventually, that's one way to get links rid. Supposedly, Google will review your web site afterward and remove the penalty if for ageser exist.
Not a problem Fred.
Personally though I can quite understand your frustration for awhile folks have been attempting to make solid income with technology without actually dealing with people. Let me tell you something. Loyal customer base will never last however without people to people communications. While using social book marking sites is great if you know how to pick up the phone to reenforce the connections you've made online and making yourself available to your audience after a sale is made is key, To me, back linking is a joke, over coding themes or pages is foolish. Expect to just kick back and collect the money and it ain't gonna work that way moving ahead, Many folks do not do this. It's a well the writing is on the wall. Seriously. Its high time people saw it for what it is. Nevertheless, awesome posts Fred. Known your points are valid ones. Take care and stay well! Cheers!
For the most part, they appear to be spammy with no visible means to contact them. You suggest using Google's Disavow Tool for such sites, right, right? Website optimizationoptimisationSERP optimisation they are most often focused on blogs.
How does unique creation content work when my website is geared for selling products, not to have people read articles.
We guest blog, get reviews by mom bloggers, write our own blog, actively manage/promote on the social media channels, have product descriptions with occasional and subtle keywords -but yet we are not on the 1st page for Google on anything but 2 of our key phrases. Actually, any advice would be greatly appreciated. Of course make your descriptions really pop. While exciting and sell the value to the customer, Be thorough. Use bullet points to list benefits and features. Fact, the idea there's to keep the reader engaged since Google is looking at user reactions as mix part now.
Make sure you're making use of and h3 headings rather than just using bold text. Search engines look at these tags as having importance. Benefits of XYZ/ > for your titles, have things like >. If you are using a selfhosted wordpress platform blog you can use SEO plugins. These plugins will do a number of the work for you. Nevertheless, plugins such as all in one seo and my favorite yoast seo work very well.
Google spider them so they don't affect my ranking or yourtango's either. Yourtango. Google spider them so they don't affect my ranking or yourtango's either.