Although you can also try a free keyword volume ol WordStream, the Google Webmaster Tool allows you to do website keyword and traffic analysis.
What proves to be most important here is the ability to go through thousands of keywords that the usual website keyword analysis ols give you and define which of them would matter in your strategies and approaches for content building. Will have a low level of competitiveness, you ought to ensure that the keywords you use will show you a high volume of usage on Google SERP. Generally, are also interested in making a commitment to your brand, this approach would filter traffic kind that comes in, bringing you visitors that are not just interested in the area you specialize in. Notice that as it gives you use frequency for each one, it helps you determine which keywords would be helpful for your content as well as each one's Google search volume and the level of competition. There are other ols that could provide you with even more helpful insights, if you're looking for keyword reports that would help you generate organic traffic.
Google Analytics gives you a good understanding of website traffic deviation.
You can easily make several different reports, structured by channels and location.
You can even do additional segmentation, such as demographics, technology, users' behavior, and even segment users by their interests. While considering that this information is very important not only for SEO and CPC analysis, for general estimation of efficiency of your web site, we have compiled a list of some ols that enable you to check keywords and website traffic volume.