Do you know an answer to a following question. What kind of journalism, news or entertainment do you think a system like that is capable of producing, am I correct? It's all fruit from the poisoned tree, with the intention to me. Web by bloggers, publishers and marketers now and then. In my hypothetical, my incentive was attention for my article and as a writer, I'm not super incentivized to deceive myself. While buying cheap, fake traffic is an easy way to make a profit in an environment with increasingly low margins, for publishers and ad networks.
The game is thus. Because you know you have essentially an unlimited standing offer from advertisers that value those impressions at a penny plus, you can buy traffic for less than a penny per visit from a vendor of dubious quality. They have no clue they're being hustled. Now look. They have no info that a significant percentage of those views never actually happened, despite what their servers log. Considering the above said. At least they are not illegal or outright fraudulent, all these things are clearly manipulative. What if prominent advertising networks and media sites decided that wasn't enough, is that the case? What if they've decided to open it up to plain deception to wring extra money from brands, right?
The more traffic a site gets, the more money it makes. Sites need to get plenty of traffic lots more traffic than traditional media used to get to pay for producing costs content. This is more or less the justification for the somewhat scammy things that blogs do to acquire millions of extra page views every month. It's why they publish first and edit or factcheck later. It's why they admit that truth is irrelevant to an article's value.a lot some more info about it on this site. It's why they fall over themselves to cover pseudo events and marketing fluff. For example, it's why they split articles up into slide shows or paginate them. Since it means more opportunities to plop cheap ads in front of trapped users, of course, advertisers go along with this.
Since the parties involved have little incentive to be honest, the online ad game is corruptive.a lot they get a cut of every transaction, ad networks have little incentive to clean up their exchanges, and cleaning up their traffic sources would lower revenues. Because then their revenues would plummet and, publishers don't want to see 'pennyperclick' prices disappear, more importantly, should their traffic stats. Basically, ad buyers know that their clients want the cheapest rates possible and the largest reach. Yes, that's right! While wasting millions of dollars on bogus, pointless advertising, s brands and businesses that get scammed.
What exactly is this bot traffic, am I correct?
Traffic from bots is Web segment traffic that is generated by automated botnets. At the same time, what client wants to hear from their ad buyer that rates are creeping up because they've decided to be conservative with their negotiations?
Botnets usually originate in faraway countries like Estonia, Singapore and China. With fake ads that appeared on ESPN, the largest cybercrime takedown by the federal government involved a group from Estonia, who used a botnet to make